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Marketing & Media

Play ball! Portland makes Top 10 of minor league cities

James McCarthy |

Portland once again made it into SmartAsset’s top 10 rankings of the best minor league baseball cities or towns, ranking sixth out of 159 communities analyzed in 2017 by the online financial...

Diversified Communications buys another Australian company


Diversified Communications, a Portland-based international media company, has snapped up its second Australian company this year.

Maine Food Insider: No wonder we feel so smart eating Maine wild blueberries


This year's meeting of the Wild Blueberry Health Research Summit drew 30 scientists, researchers and doctors who discussed the wild blueberry's role in improved health, ranging from brain health to...

Next 2017: Designlab's John Hafford and Jessica Masse link their future to Millinocket's revival

Maureen Milliken |

In 2014, Jessica Masse and John Hafford were looking for a building for their marketing business, designlab. The Aroostook County natives were part-time Mainers, but wanted to be...

Hannaford cooks up ‘Home Chef Challenge with Mario Batali’


Hannaford Supermarkets is joining with ABC’s celebrity chef Mario Batali in a unique recipe contest designed to celebrate home chefs and their cooking inspirations.

Reality DIY show finds success with Maine products

The Maine-grown reality show “Maine Cabin Masters” is finding exposure across the nation.

Blueberry growers ramp up 'wild' marketing

Marie and Dell Emerson, who manage Wild Blueberry Land in Columbia Falls and sell wild blueberries out of a blueberry-shaped retail shop on Route 1, are developing a marketing push to differentiate...

Westbrook agency joins ranks of Maine employee-owned companies

James McCarthy |

Ethos, a multi-platform branding and digital agency with 55 employees, announced today that it has established an Employee Stock Ownership Plan, joining a growing number of companies in Maine and...

L.L. Bean, seeking retail reboot, revamps branding

In a new branding initiative intended to boost retail sales that have been flat the past two years, L.L. Bean has launched a new ad campaign called “Be an Outsider.”

Class act:Textbook-maker Wayside Publishing expecting $7M in revenues this year

Renee Cordes |

One year of high school German never struck a chord with Greg Greuel, who didn't like the rote learning. Long after saying auf wiedersehen to learning foreign tongues, he is now...