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HOW TO`S

How to: Maximize your greatest asset — your employees

Deb White-Rideout |

Most executives and HR managers would say their employees are their greatest asset. Here are some tips on how communicate that in meaningful ways.

How to: Make the most of networking in Maine

Nancy Marshall |

Maine is a surprisingly small community; there's a good chance you're only a degree or two separated from most of your business contacts. Here are 10 tips to help you make the most of networking in...

How to: Plan for succession in a family-owned business

Sterling Kozlowski |

Eighty percent of Maine's businesses are family-owned. When asked who will take over the family business when the current owner retires, 88% of owners believe their children or family...

How to: Create the perfect brand message in 5 simple steps

Alexandra Heseltine |

We all know a logo design is only a small part of branding. What's critical to a successful branding strategy is defining the brand message. A brand message should answer the question in...

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